I want to contribute an FAQ response to this page. What are the guidelines?
We welcome contributions from all corners of the industry - but we do have high standards.
There's a lot of content online about how to run a home care agency, but too much of it is vague, generalized, and just generally watered-down. We get it—rarely does one piece of advice apply equally to every home care agency, so it's safer to speak in general principles.
However, we'd rather err on the side of providing really specific advice, even if it puts the responsibility on agencies to use judgment in applying it. Our mission with Home Care FAQs is to provide more specific, actionable, and prescriptive content than is generally available online.
A few guidelines:
1. Credibility is important. You should have experience and success running a home care agency or else another type of valuable credential that brings authority to the subject you're addressing. Don't have a lot of qualifications but have one weird past experience that gives you very rare insight into one very specific area? Great! We'd love to get your knowledge.
2. FAQs can be as long or short as you want. There's no length requirement whatsoever; write a sentence or a novel as long as it brings a specific, actionable response to a tough question.
3. Ask us for an FAQ to address or pitch an idea to us. Try to address the real headache-bringers. For example, "How can I market my home care business better?" is an ongoing question for home care owners, but a more suitable one for this page might be "What should I be doing each time I visit a referral source so I don't wear out my welcome?"
4. Wherever possible, use numbers and benchmarks. For example, one of our FAQs addresses how much to pay a home care marketer. Erica Horner, who answered the question, could easily have kept it universally applicable (and vanilla) by sticking to principles like "Make sure their incentives are aligned with business growth." Instead, she provided a highly specific, valuable guide with various different percentage-based incentives. Home care owners have loved it.
You might notice a few of our FAQs don't stick to these perfectly. We're continually raising the bar as we go.
When your response is published, we'll distribute to our audience and partnership network over the following weeks. We also ask any contributing partner to distribute the link to their network as appropriate.
Home Care FAQs has been around since May 2022 and already gets thousand of unique visitors each month, with more than 100% growth in readership month-over-month. If you're confident in following the above guidelines, we'd love to add your expertise to the shared pool of knowledge we're building.
To learn more about submitting an FAQ response, email Miriam Allred—miriam@careswitch.com.